Instagram is not just limited to entertainment; it’s also a great place for entrepreneurs to connect with their customers. By adding a business location to your profile, it makes it easier for people to find your product/brand. If you want to enhance your brand visibility and attract more customers, read this guide to discover how to add your location on Instagram business profile.
How to Add Your Business Location on Instagram
The location feature on Instagram is a useful tool for businesses and creators looking to promote a specific location. By adding your business location, you can significantly increase visibility among potential customers who are seeking local businesses in their area. If you are someone who wishes to add the business location to your Instagram bio, then follow these steps:
1. Open Instagram on your device.
2. Login to your personal account using sign up credentials.
3. From the bottom right corner, tap on your Profile icon.
4. Tap on the three horizontal lines from the top right corner.
5. From the menu, tap on the Settings and privacy option.
6. From For professional section, select Account type and tools.
7. Select Switch to professional account.
8. Select your desired categories.
9. Tap on Done.
10. On the next page, select the Business option.
11. Tap on Next from the bottom of the screen.
12. Now, in the Public business information section, enter your email address or phone number for people to contact you.
13. Tap on the Business address option to add your business location.
14. On the Location page, enter your Street address, City/town, and ZIP code.
15. Once done, tap on the Save option.
That’s it! Now, you have successfully added a business location to your Instagram account.
How to Add Location on Instagram Business Profile
To add a location to your business account, follow the same steps as given above. If your business address has changed and you wish to update the information on your Instagram page, then check out the steps below to learn how you can easily edit the location on a Business profile:
1. Follow Steps 1-3 from the previous heading.
2. Once you are on your profile page, tap on the Edit profile option.
3. Swipe down a bit and tap on the Contact options.
4. From the Public business information section, tap on the Business address option.
5. On the Location page, enter your Street address, City/town, and ZIP code.
6. Tap on the Blue tick icon.
7. Now, turn on the Display contact info option to ensure that your business location is displayed in your Instagram bio.
8. Finally, tap on the Done icon.
By enabling display contact info, your business location will now appear in your Instagram bio.
Also See: How to Track an Instagram Account Location
How to Create a Location on Instagram Without Facebook
Unfortunately, there is no possible way to create a location on Instagram without Facebook currently.
How to Use Instagram Geo Location to Engage with Local Followers
Instagram geotag is an effective way to engage with local followers. Here are some tips and tricks to help you connect with your audience:
- Find your customers and see who is geo-tagging you: To engage with customers, it is important to know when and where your customers are searching for your brand. Simply use a search bar and do a quick search using your brand name, hashtag, or physical store locations. This will give you an idea of how popular your brand is on Instagram.
- Collaborate with local influencers: Collaborating with influencers can greatly expand your reach within the local community. By using the Instagram geotag feature, you can find influencers in your area. Here’s what you can do:
1. Open the Instagram application and navigate to the search bar.
2. Find influencers who are checking into popular places and attractions near you.
Note: Ensure that the place tab is selected.
3. Check the quality of their post to determine if they fit well with your brand.
4. Once you find a suitable influencer, reach out to them and make a proposal for a collaboration that benefits both of you.
- Organize a contest on Instagram using geotags: One way to boost your visibility and engage with followers is to host a giveaway or photo contest on Instagram. Including geotags as a part of your contest rules will encourage users to tag your location in their posts.
- Provide exclusive discounts: Offer special promotions and discounts to customers who geotag your location in their posts. This will encourage them to visit your location.
Also See: How to Add Location to Instagram Bio
How to Add Geotag in Instagram Stories and Posts
Adding geotag under your Instagram stories and posts is a pretty simple method. Here are the steps given to add geotag to your Instagram stories and posts.
Method 1: On Instagram Stories
Follow the below steps to add geotag on your Instagram story:
1. Launch the Instagram application on your device.
2. Tap on the Your story option from the top left corner.
3. Select an image from your device gallery.
4. Now, tap on the Stickers icon.
5. Select the LOCATION sticker.
6. From the search bar, type in the name of the location you want to add.
7. From the search result, select the specific Location.
8. After selecting the location, proceed to post on your Instagram story.
Now, your geo location will be added to your Instagram story.
Method 2: On Instagram Post
You can also add geo location through your posts on Instagram. Let’s see how:
1. Go to your Instagram account and tap on the + icon from the bottom of the screen.
2. From your device gallery, select the image or video.
3. After choosing your media, tap on the Next option.
4. On the New Post page, tap on the Add location option.
5. In the search box, type your location.
6. Select the specific location and tap on Share.
How to Find Geotag on Instagram Photo
Not all Instagram users add geotags to their photos but there are those who do add a location to their post. If you are interested in finding their location, simply follow these steps:
1. Open the Instagram application and locate the profile of the user you want to view location.
2. From the user profile page, find and tap on the specific post for which you want to see the geotag.
3. Just below their username, you will see a location tag with their post. Tap on the location tag.
Now, Instagram will open a map displaying the geo location.
Also Read: How to Find Influencers on Instagram for Business and Inspiration
What is the Most Tagged Location on Instagram?
There are numerous popular locations on Instagram that users use. Some of them are:
- The Colosseum, Rome, Italy
- The Burj Khalifa, Dubai, United Arab Emirates (UAE)
- Eiffel Tower, Paris, France
- Disneyland, Anaheim, California
- Times Square, New York City
- Central Park, New York City
- The Grand Canyon, Arizona
- Machu Picchu, Peru
- The Great Wall of China
Adding your business location not only helps you connect with local followers but also increases the possibility of achieving success in business. We hope, with the help of this guide, you have understood how to add business location on Instagram. If you have any queries or suggestions, don’t hesitate to let us know in the comments section below.
